About Us

Introducing 224Dot, the conscious fashion brand that's about to revolutionize Indian Streetwear! We're not just another fashion brand - we're on a mission to make a difference. We're dedicated to ethical and conscious production and labor practices, sourcing materials that not only make you look good and feel good but also do good. Our aesthetic is all about adding a twist to basic trends, making them playful, edgy, and totally on-point. We believe fashion has no boundaries and should be accessible to everyone, regardless of age, size, or style. When you choose 224Dot, you're promised high-quality fabrics that are versatile and affordable. Our trendy pieces come with a unique flair that sets you apart, all while embracing conscious practices that empower you to feel great about what you wear.

Vision

To grow into a movement, not just a label. 224dot stands for a streetwear culture that celebrates timeless identity, where clothing isn't just fashion, but a reflection of who you are - today, tomorrow, and forever. We envision a world where everyone wears their truth freely and fearlessly, without limits.

Mission

To make gear that moves with your mood, your grind, your rhythm. No hype, just heat. To design for those who wear truth, not trends. Every piece is made to last 2day, 2morrow, and 4ever without bleeding your pockets. We don't follow fashion; we follow function, feeling and the fire inside you.